How to Monetize An Audience With Physical Products and Crush Your Competition
Ryan Daniel Moran has been called an Amazon Expert and is well-known for his ability to Monetize Audience With Physical Products, not just customers. Ryan believes that entrepreneurs and business owners are in the best positions to go out and make the change they want to see.
How To Create Raving Fans Ryan clarifies that just selling a product should not be the end goal for businesses who want to create strong brand loyalty, or what he calls “raving fans.” His emphasis is that business owners have to shift their mindset from managing products to managing customers.
If done correctly, he says, internet entrepreneurs can build a business with repeat customers, as well as rank new products much faster.
The Two Functions of a Business The function of a business is not to sell products, says Ryan. According to Peter Drucker, getting customers and keeping customers are the two things businesses need to focus on. Listen to this episode to hear how Ryan offers tested strategies that accomplish those two goals.
How “Punting” your payday may be the most valuable thing you can do In this episode, Ryan talks about the instinct to see product sales as the win, and how the desire to “cash a paycheck” may be hurting some internet entrepreneurs. He offers instead the idea of “Punting your paycheck” to help your business grow.
This means shifting profits and focus on what happens to the customer after they have received your product. From Buyer’s clubs, Opt-ins, private Facebook groups, and Amazon channels that target your specific audience, Ryan’s insight in this area is a must for anyone selling online.
How to Monetize Your Personal Brand
First, we talk about why having a website is so important. Your website is your home base. To truly monetize your brand, you will need a website.
Next, we get into the strategies. The first strategy to monetize your personal brand is to sell advertising. This is a great place to get started, but in most cases, selling advertising is a short term solution. There isn’t much room for true wealth creation in this strategy.
Next is to sell coaching services. There are plenty of people out there who are willing to pay for your coaching and gain knowledge in a particular skill set. Next, is to create a service business. I created a successful SEO and online marketing agency around my personal brand. It has been a great money maker for me and for many other people.
To create a membership site. Membership sites can be a lot of fun and can be very profitable. However, in my cases, they require a lot of time and labor. You can either sell physical products or digital products. Bother options have their pros and cons.
Next is to create a paid newsletter. Paid newsletter are very good options for writers and content creators because it creates a circumstance where the content itself is your product. Finally is to book speaking gigs or guest appearances. If you are an influencer or an authority in any space, you can build a profitable speaking career by speaking on stages or even doing guest appearances.
Action is the antidote to despair. ~Joan Baez
Outstanding people have one thing in common: an absolute sense of mission. ~Zig Ziglar
Action may not always bring happiness … but there is no happiness without action. ~ Benjamin Disraeli
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