INTRODUCTION TO THE FULFILLMENT BY AMAZON (FBA)

Amazon Merchant Fulfilled Orders (FBM) – Introduction on How to Ship Products on Your Own

What is Amazon FBA?

FBA means fulfilled by Amazon. With the Amazon FBA program, you choose what you want to sell, send it to Amazon, and they do the rest for you.

It’s a model that is growing in popularity. Because Amazon FBA makes it easier for you to build your business without having to worry about the logistics of warehouses, packaging materials, couriers, and so on. With private labeling, you also have the opportunity to build your own brand, increasing the value of your business.

In this picture, we can see that “Hyatt’s All Things Creative” is selling this fluid acrylic paint set on Amazon. They are also using the fulfilled by Amazon program.

When a third party seller sells on Amazon using FBA, the item pages look just as they would if the item was being sold by Amazon. Most customers do not even notice who the item is being sold by. They are just interested in the item price and the delivery speed.

Benefits of FBA

• All FBA offers show to customers as ‘fulfilled by Amazon’
• FBA items are enabled with Prime
• Offering items with FBA gives customers confidence because they trust Amazon delivery
• Increases your chance of winning the buy box
• Amazon provides customer support and deals with the logistics of return. Read more. Click here!

“Some people are just sad when there aren’t talking squirrels.” —Lily Winter
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“Unless you understand the pain and sufferings of the people, trees, birds and the nature, how can you understand God.” ― Amit Ray

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