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In this post, we will show you step by step benefits and reasons why and how to create a ClickFunnels™ Physical Product Funnel or a Physical Products Sales Funnel using ClickFunnels.
This post is all about how to create a physical product Funnel with ClickFunnels. Physical products are very difficult to build funnels for especially if you are a new Funnel hacker. You know it’s easy to get everything wrong if your funnel isn’t set up correctly.
Ok so in this post I’m going to outline a few things that are really important for any funnel and make that funnel more likely to convert. The beauty of sales funnels is it’s just so simple to sell anything. Selling physical products is just a different story from selling informational products.
Nearly everybody is trying to sell information products and so people mentally have blocks towards selling physical products, especially dealing with things like shipping costs and trust factors and competing with bigger brands like Amazon and that kind of thing.
But each of these mental blocks can be removed one by one so let’s just have a look at the big benefits and why is it important for you to jump on and try and sell physical products with funnels.
Think about it: firstly with physical products, it’s much more transparent – what you’re going to get. People are not buying into some kind of life-changing transformation. Rather than that, they’re buying something that they can see that’s tangible, they know what they’re getting. Secondly, you can also create Regular recurring sales with physical products.
That isn’t necessarily the same when you’re dealing with information products. Another thing is that physical products can’t be easily copied so you can’t just come along and copy somebody else’s physical product and sell it as your own in the same way that you can do with informational products.
So let’s think about how you can approach creating a physical product funnel. Now the first thing I want to make clear is that your funnel doesn’t have to be perfect ok? Especially if you’re new to funnel hacking. Now sometimes the more raw funnels actually convert better.
Now you can make a few mistakes and still have a well-converting Funnel. Right now one aspect of any funnel is conversions. So you need to get conversions if you are getting traffic to your website it needs to turn into sales for you. Ok but a lot of Funnel hackers don’t really have any kind of system in place to make sure that their conversions happen.
You can have lots of different types of traffic you can have Facebook ads you can have Google ads you can have organic traffic you can have Instagram traffic Pinterest traffic but if your funnel is not converting you won’t be making any money. So beyond getting traffic in, you need to make sure that your funnel will convert. So what we’re going to look at here is how to make your followers convert.
So essentially what you’re trying to do is get your visitors to hand over their money ok and there are simple steps you can take to encourage those visitors to give you their money in exchange for these physical products.
Alright so the first thing is photos and videos – these are really important. When you’re selling physical products people want to be able to see what they’re buying. If they can see it on a video it’s better than seeing it on an image. If they can see it on the image it’s better than just reading a description.
So you can take videos yourself or you can get free YouTube videos that you can use for this and at the same time, you can still use written content to target keywords to boost up your copy that can get people excited. But at the beginning, you definitely want to have photos & videos.
Think about maybe having a video sales letter, have some real photos and break up your blog post, break up your funnel or your sales pitch with videos and images and you can easily add them in ClickFunnels™ just using the editor.
“Social media is about sociology and psychology more than technology” – Brian Solis.
“Sell-sell-sell sales methods simply do not work on social media.” – Kim Garst.
“Strong customer relationships drive sales, sustainability, and growth.” – Tom Cates.
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